Nouveau Classical Project
The Nouveau Classical Project (NCP) is a New York-based, all-women contemporary classical music ensemble that is “bringing a refreshing edge to the widely conservative genre” (VICE). It began by collaborating with fashion designers for its concerts and has expanded to creating multidisciplinary performances. Its mission is to engage new audiences and show that classical music is a living, breathing art form.
We were asked to design a logo that kept with and older vibe, yet brought a modern feel to attract younger audiences.